About

My name is Jason, and I am a vegan fitness and nutrition coach. In 2018, I became a qualified personal trainer and first started my fitness career at a large commercial gym. I also began coaching online in 2020. In 2022, I completed studies in Weight Management and Advanced Nutrition Coaching and started my own business.

I have been playing team sports since I was 5 years old and that is where I first developed a passion for fitness. After battling weight and self-esteem issues during my childhood and teenage years, I started going to a gym back in 2009 after I finished high school. Using an overseas holiday as motivation, I lost 19kg in 2011. Going through my own fitness journey and body transformation inspired me to pursue a career in the fitness industry, so that I could help as many people as possible turn their health around and achieve their fitness goals.

Over the last several years, I started to take my own training and nutrition more seriously as I developed more knowledge in those areas. Resistance training, cardio, sports, and conscious eating became regular habits in my daily life. I have been living a vegan lifestyle since 2020. I switched to a 100% plant-based diet after learning about what really goes on in the animal agriculture industry. I discovered that I could still easily reach my protein requirements through a variety of plant sources to help me continue to make further progress towards my fitness goals. I started to have so much more variety, and I was enjoying my diet more than ever before. These changes also brought me many health benefits, including improved energy levels, recovery, and digestion.

My aim is to get you moving regularly, lifting correctly, and eating well consistently to increase your fitness level, improve your physical and mental health, and reduce your risk of developing any chronic health conditions. I don't believe in fad diets or shortcuts! I can help you achieve your fitness goals the sustainable way so that you can maintain them long-term. I will help you develop good habits by making small and simple lifestyle changes that will ensure you progress towards your goals. I will also help you enjoy your fitness journey to ensure you stay consistent and prevent fluctuations in order to continue to make significant progress.

I am very happy to share my own experience after adopting a vegan lifestyle in transitioning to a plant-based diet. Whether you are already vegan or just transitioning, I can pass on my knowledge from what I have learned over the years about plant-based nutrition for optimal health and fitness. It can be very difficult to make changes to your eating routine and habits without knowing what you need to replace your regular foods with. That is where I can help with the transition. I can make it as easy as possible for you, ensuring you have a well-balanced diet to give you the nutrients your body needs.

I believe we should treat ALL animals with compassion, regardless of species. If the consumption of animal products is not required for survival or even optimal health, is it really necessary for sentient beings to suffer just for taste, convenience, and tradition? Why not be friends with all animals and consume the huge variety of plant-based foods available? You will also be making an incredibly positive impact on the environment at the same time!

Whether you're just getting started or looking to level up, I'll meet you where you're at and help you move forward, with a plan that's built around your lifestyle, goals, and preferences. If you're ready to train with purpose, fuel your body right, and see real results, let's make it happen!

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